Design and execution of online and offline marketing strategy.
Plan, manage and optimize offline recruitment channels: radio and TV campaigns, outdoor, press, etc.
Planning, managing and optimizing online recruitment channelsGoogle Ads, Facebook Ads and other digital channels.
Develop growth strategies through analysis of business models, technology, markets and tools that impact our metrics.
Devising experiments constantly in order to improve our web site's attraction metrics.
Perform statistical analysis Because what cannot be measured, cannot be improved!
Keeping an open mind to continue to explore different ways of conducting campaigns, such as television.
Working as a team to achieve collective results
Convey knowledge to our board and the rest of the team, being able to explain and teach complex concepts in a simple way.
Forming channels of communication and agile work. with the internal team, our results are always shared with the internal team.
Problem solving with initiative and seeking the common good
Acting proactively to anticipate difficulties and generate solutions
Continuous improvement and internal methodology
Test and improve the processes we perform, based on objective data
Detect new ways to improve our processes.
Continuously improve internal processes and document them.
Convert qualitative situations and data into quantitative ones.This is where creativity meets science.
How do we imagine the ideal candidate?
You have experience in managing offline campaigns and are able to attribute conversions and calculate acquisition costs.
You have experience in manage online campaigns (self-managed or through an agency) and you are able to supervise their operation.
Do you have experience in the data analysis through different tools (Excel, Google Analytics, Google Optimize...) who are our best allies
You have a entrepreneurial spirit to understand our customers through empathy and knowledge of the business and the product.
Have a creative mind and do not be afraid share ideasto go out of the box and invent things, no matter how crazy they may seem.
To have ambition to be better every time, to grow, learn and challenge. It is part of our DNA to take the challengesto dare, to make mistakes and to be better in the next attempt.
Be able to give and receive constructive feedback taking it objectively and as a learning experience
Be resilient in the face of possible difficulties and/or failures, to be courageous to face them and react quickly
Acting in a manner proactive and anticipated
In addition, it will be ideal if you...
You have your own venture or have had experience in a personal project as a founder in the past.
Have you had experience as trainer/teacher/coach to transmit knowledge
Experience in Hubspot CRM to optimize Google campaigns and report directly to investors
Other tools: Google analytics, Google tag manager, Google optimize